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  1. Anti-consumption: An overview and research agenda.M. S. W. Lee, K. V. Fernandez & M. R. Hyman - 2009 - Journal of Business Research 62 (2):145--147.
    This introduction to the Journal of Business Research special issue on anti-consumption briefly defines and highlights the importance of anticonsumption research, provides an overview of the latest studies in the area, and suggests an agenda for future research on anti-consumption.
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  2. A Tribute, an Old Challenge Revisited, and an Amplification.M. R. Hyman - forthcoming - Legends of Marketing.
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  3. Children's influence on consumption-related decisions in single-mother families: A review and research agenda.S. R. Chaudhury & M. R. Hyman - forthcoming - Philosophical Explorations.
    Although social scientists have identified diverse behavioral patterns among children from dissimilarly structured families, marketing scholars have progressed little in relating family structure to consumption-related decisions. In particular, the roles played by members of single-mother families—which may include live-in grandparents, mother’s unmarried partner, and step-father with or without step-sibling(s)—may affect children’s influence on consumption-related decisions. For example, to offset a parental authority dynamic introduced by a new stepfather, the work-related constraints imposed on a breadwinning mother, or the imposition of adult-level (...)
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  4. Marketing and logical deduction.R. Skipper & M. R. Hyman - forthcoming - Journal of Marketing:89--92.
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  5. A Review of Ethnic Identity in Advertising.J. J. Sierra, M. R. Hyman & R. S. Heiser (eds.) - 2010 - John Wiley & Sons, Ltd.
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